THE START TO A
REVOLUTION

Crown’s focus has always been on providing genuine quality parts at affordable prices to our customers. This vision was brought to life at the turn of the century when we made an exclusive rights agreement with the renowned Chinese company “Lifan Group, China” in 2003.

We have been the pioneers who gave customers the opportunity to buy quality spare parts at a reasonable price — which ultimately meant providing the best substitute for the quality perceived in Japanese parts. This was a great achievement which took the company to new heights and helped to manage business in a more structured way.

Later, the agreement between Crown Company & Lifan Group was further strengthened as our long-term business relations transformed into a co-brand name “Crown Lifan”, later known as “CRLF”.